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Mar 12, 2024
A forest green 2024 Jeep Wrangler Sahara parked outside near a Jeep dealer.

Have you noticed that Jeep Wranglers seem to be everywhere? Granted, Wranglers have been incredibly popular since their introduction to the automotive market in 1987, but it’s clear that they weren’t just a fad. While many types of vehicles are available at your local Jeep dealer, there’s something incredible about the modern Jeep Wrangler. When introducing the 2024 Jeep Wrangler, Jeep brand CEO Christian Meunier indicated that this level of passion is actively engineered into the vehicle itself:

“The Jeep Wrangler is the archetypal adventure hero, embodying the spirit and the soul of the Jeep brand. Since its introduction, we have sold almost 5 million Wranglers around the world, setting new levels of 4×4 capability with each new generation. Today, we are raising the bar once again by combining the most capable Wrangler to date, with more technology, comfort and safety features. This is a no-compromise combination enhanced by the freedom to choose from four different powertrains, including our electrified 4xe, which is the best-selling PHEV in America.”

But while it stands to reason that a brand CEO would be stoked about the Wrangler, what is it that makes ordinary drivers like us want to climb behind the wheel? Take a look at some of the special traits that we think make the Wrangler stand out above all other cars on the road.

It’s Incredibly Capable

While the Wrangler has earned its reputation as a highly capable off-roader, many of the same features that help it succeed off-road are just as helpful on the road. For example, the choice of four different advanced 4×4 systems, two with a part-time transfer case and two with a full-time transfer case, might be very exciting to a seasoned off-roader but mean nothing to the average driver. However, it doesn’t take drivers thousands of trail miles to understand that these systems allow power to go to a specific wheel when the going gets rough. Whether that roughness is I-70 in the spring or a weekly trip to Hocking Hills is entirely up to the driver.

The 2024 Wrangler also includes first and second-row side curtain airbags. Considering that the Wrangler is perhaps best known for its open-air driving options, such as its removable doors, roof, and windows, this is an exceptional safety move for the brand. Driver assistance technology such as Forward Collision Warning and Adaptive Cruise Control are standard on the Sport S trim and above, giving the Wrangler additional street cred. The Wrangler is also designed to tow up to 5,000 lbs and can be equipped with a factory-installed WARN winch that can handle up to 8,000 lbs of heavy lifting, both of which can be handy in the foothills of Appalachia.

The interior of a 2024 Jeep Wrangler with moonroof and open windows, parked on a mountaintop.

Strength in Versatility

The Jeep Wrangler is one of the most recognizable SUVs on the planet, with its trademark vertical slot grill and a small, rigid body perched on large wheels. It’s also one of the most frequently customized vehicles, from paint scheme and decals to parts that make it even more of a beast on the backroads.

However, all of this customization starts with the very design of the Wrangler. For example, larger wheels mean it can accommodate larger tires, which equals greater ground clearance. As a result, the 2024 Jeep Wrangler has ground clearance of 12.9 inches, can ford water up to 34 inches deep, and comes with an approach angle of 47.4 degrees, a breakover angle of 27.8 degrees, and a departure angle of 40.4 degrees. For those who aren’t hard-core off-roaders, that means the gravel roads of Muskingum County are about to get a lot less stomach-churning and a lot more scenic.

The 2024 Jeep Wrangler lineup includes seven distinct trims: the Sport, Sport S, Willys, Sahara, Rubicon, Rubicon X, and Rubicon 392. Most trims are available in two or four-door versions, along with a choice between up to four outstanding removable soft and hardtop options, including a Sky One-Touch powertop and Sunrider for the hardtop. Engine options throughout the lineup include a 3.6L V6 that provides 285 hp and 260 lb-ft of torque, a 2.0L turbocharged inline-4 engine good for 270 hp and 295 lb-ft of torque, and the new Rubicon 392’s mighty 6.4L V8, which is responsible for 470 hp and 470 lb-ft of torque.

And, if electric is more your style, the Jeep Wrangler 4xe comes equipped with a plug-in hybrid configuration that provides 370 miles of range on a full charge. And with Jeep’s initiative to install more solar-powered trail charging stations, this means no one has to miss out on the next big excursion. Regardless of which trim, top, engine, and color scheme you choose, your Jeep Wrangler will be exclusively yours… especially once you start adding some of the very cool Wrangler-specific accessories like tube doors and snorkels.

It’s Incredibly Fun

Besides the undeniable fun factor of open-air, each version of the 2024 Jeep Wrangler has its own personal collection of exciting amenities. From the massive 12.3-inch touchscreen infotainment system that serves as the control center to the “stealth” antenna built into the windshield, every Wrangler is ready for whatever adventure your daily drive may bring. The Willys trim, for example, is outfitted with 33-inch tires that give it incredible ground clearance, along with steel rock rails and a rear-locking differential that helps drivers stay steady and articulate over and through obstacles with no problem. The Sahara trim adds heated seats, a digital instrument cluster, and a heated steering wheel.

The Rubicon trims are devoted to top-notch trail adventure. This starts with the water-resistant upholstery and includes a Dana 44 HD full-float rear axle, off-road tires, and 17-inch wheels. The Rubicon X not only gets a premium Alpine audio system and Nappa leather seats but steel bumpers, an integrated front-facing off-road camera to help gauge upcoming obstacles, and additional driver assistance technology, like blind-spot monitoring and rear cross path detection.

The newest addition, the top-shelf Wrangler Rubicon 392, includes nearly everything you might want for your next adventure vehicle, from automatic high beams to beadlock-capable wheels. With high-performance brakes, power-adjustable driver and front passenger seats, and Selec-Speed Control for low gear, the Rubicon 392 is in every way designed for the serious off-roader. And, if you’re newer to the sport of off-road driving, note that the Jeep Wrangler includes the Trails Off-Road guide, which provides details of all Jeep Badge of Honor trails. Premium subscription holders can access a full catalog of over 3,000 trail guides, which are displayed in detail on the infotainment screen.

A red 2024 Jeep Wrangler Rubicon off-roading over large boulders.

The 2024 Jeep Wrangler Is Made for Adventures on and off the Pavement

This generation truly is the most capable and practical Jeep Wrangler produced to date. Whether you drive on pavement, gravel, or dirt, no other Jeep vehicle has been engineered and designed with as much thought to truly driving anywhere, on any surface, in any weather condition. The Jeep Wrangler is gaining popularity because it offers drivers what they want: a vehicle that will perform as expected every time, with plenty of choices to ensure drivers get exactly the vehicle they need and want. Regardless of your off-roading experience, the Jeep Wrangler might be an option for any driver who likes a solid, stable drive, fresh air, and the ability to drive where you want, when you want.